Scott
D. Jones
1619 W. Summit Place, Chandler, AZ 85224
Phone: (480) 588-8580 - (714) 931-4895 (cell) e-mail: Scott@scottdjones.com
Objective:
An interactive marketing communications position that
will allow me to utilize
my expertise in the area of online marketing and promotions.
Qualifications Overview:
• Founder/President of International Online Marketing
and Information distribution service
• Strong knowledge of online marketing techniques including
HTML and DreamWeaver
• Diverse writing background including the NFL, AzCardinals.com,
Associated Press, LA Times
• Skilled PR practitioner with expertise developing creative
and effective media relations programs
• In-depth knowledge of the NFL cultivated through internships
and writing assignments
Professional
Experience:
President, DiveNewswire Networks: May,
2002-Present
• Created online service for distributing news and
information around the world
• Oversaw day-to-day operations of website including
sales, news postings and sponsorship sales
• Directed international expansion of business to
include Europe and Asia-Pacific
• Generated annual revenues of more than $120,000
for the last three years
• Managed weekly internet broadcasts reaching more
than 10,000 trade professionals
Marketing
Communications Consultant, Scott Jones PR 1996-2002
• Increased product awareness and sales for clients through
promotions, events, and media
relations efforts
• Responsible for repositioning of Caribbean resort that
generated sales increases of more than
45 percent from 1999-2001
• Created international consumer awareness program that
featured live satellite broadcast to
30 million viewers and comparable media coverage valued
at more than $1.25 million
• Researched and developed brochures, marketing
materials, press releases and web content for diverse
client roster that included clients involved in fiber
optics, wireless communications, resort marketing, consumer
products and general consumer lifestyles
Communications Specialist PADI Worldwide 1991-1996
• Created multimillion dollar cooperative travel marketing
program for 2,500 retail outlets
• Responsible for national media awareness program that
generated annual coverage valued
at more than $250,000
• Developed business-to-business collateral materials
distributed to more than 100,000 educators
and retailers involved in the recreational scuba diving
industry
Additional
Experience:
• Intern and Gameday Assistant: Los Angeles Rams
• Contributing Writer: NFL Insider and GameDay magazines
• Sports Reporter - Colorado Springs Gazette
• Prep Football Reporter - Los Angeles Times (OC edition)
• Public Relations Coordinator: Life Fitness, Inc. Irvine,
CA
Education:
Washington State University, Pullman, Washington - Bachelor
of Science, Communications 1985
University of California-Irvine - Internet Marketing
Coursework 2001
Horizon Technical Training - HTML/DreamWeaver programs
2002
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